When it comes to selling a particular product especially in a store, you need to provide information about its features, price and other characteristics. The best way to do this is by using thermal labels. They are excellent to print information on such as addresses, barcodes, product prices and descriptions. They have, undoubtedly, a key role in running a successful business. Labelling the products makes them easily reachable for the customers and when customers get enough information about a product they are interested in, they are more likely to buy it instantly.
A Well-Organised Product
If you invest in quality thermal labelling you will get longevity and thermal labels that stand the test of time which will vouch for the quality of the products, because quality in all aspects of the business always goes hand in hand with tending to every detail. Even though the thermal labels provide basic information about a product, you must make sure that this basic information makes the product well marked and organized. In the end, clear and correct information should be attached to the product in the
Things to Take Into Consideration
What you need to make difference between though, is the two types of thermal labels. There are direct thermal labels and thermal transfer labels. Even though they are both suitable for on-demand applications and the fact that they use heat to create the essential images, there are some differences between the types. In order to choose the more suitable type for your products, you need to consider the following things: do you need to print only text or high-density barcodes?; are the labels going to be exposed in direct sunlight or heat?; do you need them to last more than a year?; are you going to print them in colours or only in black and are you going to use them on products that will be travelling long distances or not? Once you have answered these questions, take a look at the difference between the types of thermal labels.
Direct Thermal Labels
This type of thermal labels should be the choice for short-term use. They are printed under direct heat and do not require a thermal ribbon, ink or toner. They have longevity as a characteristic; however, due to age or prolonged exposure to heat or light, they can become darker over time. Best use for them is for mailing, small parcel delivery, retail and food industries as receipts, shipping labels, name tags, barcodes and passes. Among other advantages, the direct thermal labels cost little and the process of creating the image is incredibly easy to run due to the fact that there are fewer moving parts and pieces and fewer things that can go wrong.
Thermal Transfer Labels
This type, on the other hand, requires a ribbon for printing and the process of printing is done when heat is applied to the thermal print head and this heat transfers the image through a wax or resin ribbon to the label. They are very durable and scratch-resistant so they are the ideal choice for long-lasting operations, displays or shipping. They also offer the opportunity to print in colour. All things together, thermal transfer labels are best for barcodes and laboratory specimens, outdoor and freezer applications. Among the advantages of this type of thermal labels is the ability to withstand all extreme elements and contact with chemicals. In addition, they can accept a wider variety of material types.